NEW YORK, April 8, 2021 / PRNewswire / – Arlo Hotels, an independent brand of four-star lifestyle hotels, has announced the appointment of Communication from EVINS and PR room as benchmark public relations agencies, with immediate effect. Together, EVINS and Hall PR will develop and execute an organized marketing strategy to communicate the vision and differentiation of Arlo Hotels through strategic brand positioning, media relations, social media and influencer strategy , brand partnerships and tailor-made activations.
With over 50 years of combined travel, hospitality, lifestyle and restaurant experience, EVINS and Hall PR will be jointly responsible for implementing a strong marketing communications program that enhances visibility and raising awareness, stimulating engagement and advocacy and showing how Arlo Hotels are redefining the boutique hotel experience, including the start of its the newest downtown outpost Manhattan.
“We are delighted to collaborate and partner with Hall PR to support this innovative lifestyle brand,” said Mathieu Evins, President of EVINS Communications. “I have known Steven for many years, I have the greatest admiration and respect for his work. I am extremely happy that we are able to work together and look forward to contributing to the development, growth and success of the Arlo Hotels brand. ”
“Hall PR is also thrilled to have the opportunity to work with and enhance the Arlo Hotels brand,” says Steven hall, president of Hall PR. “Partnering with EVINS Communications was a natural fit, and we anticipate a thriving relationship with Arlo Hotels as together we enter and navigate a new world of travel and hospitality. The Hall Evins partnership promises creative scenarios focused on the uniqueness and individuality of the Arlo brand. “
With locations in New York City and Miami Beach, Arlo hotels offer a quintessential boutique-style hotel experience for urban explorers looking to immerse themselves in the art, relaxation and culture that make each city unique. From captivating neighborhood locations, acclaimed dining and beverage experiences, social media-worthy design and thoughtful wellness programming, every Arlo property has perfected the experience of live like a local while indulging in luxury amenities and exploring the surrounding cityscape.
For more information on Arlo hotels, please visit www.arlohotels.com.
EVINS is an award-winning marketing communications and public relations company specializing in the premium, prestige and luxury sectors. Encompassing four practice areas including digital content and integration; Food, spirits and wines; Lifestyle and Well-Being, and Travel and Hospitality. EVINS balances exceptional creativity with impactful and consistent strategies and tactics to develop integrated cross-platform campaigns, provide strategic business advice and transform brand potential into brand performance.
Since its founding in 1987, EVINS has played an invaluable role in the development and growth of icons and innovators including American Express, Baccarat, Colgin Cellars, Departures Magazine, Escada, Hotels & Resorts of Halekulani, Inspirato, Jet Linx Aviation, The Fifth Avenue. Hotel, The Lanesborough, Leica Camera, Makers Mark, Preferred Hotels & Resorts, Rosewood Hotel & Resorts, Uniworld Boutique River Cruise Collection and Vuarnet, among others. In 2020, EVINS was chosen as a Brand Official by Forbes Travel Guide, the global authority on luxury travel.
About Hall PR
Hall PR is a multilingual multimedia agency that works with some of the industry’s most intriguing hotel brands, bringing our creativity and expertise to restaurants, food entrepreneurs, consumer brands and hotel groups.
Since 1996, at Hall, we have guided our various clients through the turbulent waters of media and consumer shifts; through print newspapers, magazines, TV, blogs, ezines, social media, influencers, podcasts and Google Analytics. We are forecasters, creators and watchers of trends, on an equal footing in the past and the present. Along with our friends and colleagues in the industry, we have tasted thousands of plates of food, drank copious amounts of wine, spirits, zero proof cocktails and kombucha; visited countless farms and stayed in hundreds of hotels around the world, all with one goal in mind – to learn and experience so that we can be the best voice for our customers and a leader in representing the industry that we love.
About Arlo Hotels
Arlo is the essential home port for urban explorers, a launching pad for local experiences; a place to rest and rejuvenate between adventures. The refined yet accessible design enhances everyday occasions. Thoughtful spaces invite visitors to express their creativity. For work, play, or whatever, Arlo provides customers with the foundation and inspiration to achieve their goals, their way. With hotels everywhere New York City and expand to other cities across the country, plan your next city trip to arlohotels.com.
SOURCE Evins Communications, Ltd.